Apr
22
6:30 PM18:30

Introduction to AR: Tools and Frameworks for Your First App

Register for this workshop here. 

About this workshop

This is an introduction into AR (Augmented/Immersive Reality & interactive technologies) with some very basic "theoretical/mathematical" fundamentals on computer vision (including camera model, camera geometry, etc), but also with an detailed overview of existing tools and frameworks to create your own application.

After this workshop this you will be able to understand the basic concepts behind how AR works, and the things you will need to consider when building an AR app.

What to expect

This workshop will be suitable for everyone who is interested in finding out the technology behind any AR application. No specific mathematical knowledge or high-level programming skills are needed. Basic experiences with Java and/or Android programming might be useful (but not essential) as I will focus on practical examples mostly for Android. 

Simon Burkard

Simon Burkard

Your Instructor

Simon Burkard is the developer behind some innovative apps based on computer vision such as Pixolu (a semantic image search tool) and is a co-founder of Happy Measure (a 3D augmented reality ruler). Simon is currently finishing his M.Sc. in computer engineering at TU Berlin and student worker at Telekom Innovation Laboratories, focussing on computer vision, augmented reality and mobile development on Android OS.

 

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iOS Bootcamp with CodeCoalition & Berlin Geekettes @Apple Store, Kurfürstendamm
Feb
13
to Mar 13

iOS Bootcamp with CodeCoalition & Berlin Geekettes @Apple Store, Kurfürstendamm

code-coalition-logo.png

iOS Bootcamp with CodeCoalition & Berlin Geekettes @Apple Store, Kurfürstendamm

13 February & 13 March 2014, 6 pm

Have you ever had a desire to build an app but had no idea how to go about it? Well here’s your chance. US based online learning platform Code Coalition and Berlin Geekettes have teamed up to offer two free iOS workshops that will teach you the basics of Xcode, the iOS framework, and the objective-c programming language. For these classes all you need is an intel-based Mac with Snow Leopard or later installed. The second workshop will take place on 13 March, 6 pm. Signing up to this first event will sign you up for the next event automatically. These workshops will be taught in English. 

Visit the events-section, scroll down to our event and or save your seat now: http://www.apple.com/de/retail/kurfuerstendamm/


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Product ideation: How to Develop and Validate Innovation
Jan
22
7:00 PM19:00

Product ideation: How to Develop and Validate Innovation

Product ideation: How to Develop and Validate Innovation

It's a new year, so let's start it off with some fresh ideas – this workshop teaches you how to get there. We’ll explore how to discover a range of business or feature ideas sourced from your own background and experiences. We’ll then look at ways to test and validate those ideas with simple prototypes. The workshop will use real-life case studies as well as audience participation and is suited for the generation of both entire business ideas as well as product features. The workshop will be held in English.

In the first half of the workshop, we'll look at some techniques to get your creative juices flowing. We'll source unmet needs from areas you're an expert in and develop ideas for products or services to meet those needs. We'll also introduce you to some systematic approaches that you can apply to your own projects. In the second half, we work out simple prototypes for the ideas we came up with that have only one purpose: to tell us more about the validity of the problems and the solutions we developed.

After the workshop, you'll have a systematic approach to create and validate (business) ideas at your command.

The instructors: 

Philipp Merlin Scharff

At the age of 14, Philipp started his first company: A graphic design agency for which he was named Young Entrepreneur of the Year by the German Association for Small and Medium-sized Businesses. While studying Communications in Social and Economic Contexts at the Berlin University of the Arts, Philipp worked as an assistant to Prof. Dr. Franz Liebl at the Chair of Strategic Marketing and became a scholar of the distinguished German National Merit Foundation. He’s the co-founder of Mentor, the social network for your personal goals, as well as Midnight, a digital agency working for clients such as Google, Shell and Deutsche Bank.

Lukas Kampfmann

Lukas started his career with an apprenticeship in the school of life by traveling around the world across American cities, Asian jungles and Australian deserts for two years. After his studies at the Berlin University of the Arts, Lukas took responsibility as COO of proud Works Gmbh and pivoted the print magazine to a digital media company. As co-founder and CEO of Mentor, he led the team to a #1 AppStore ranking in the German productivity category as well to downloads in 120+ countries. A partner at Midnight, Lukas leads design and development for digital products of every kind.

Register for this workshop here. 

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Driving Change: Using Insight as a Catalyst for Growth
Nov
13
7:00 PM19:00

Driving Change: Using Insight as a Catalyst for Growth

In this panel session with members of SoundCloud’s Growth, Insight & Design teams we’ll discuss how to build an insight culture from scratch, how to implement it into your product and marketing and design your company to grow, with the customer’s behaviours and needs right at the heart.

  • Sridhar Ravichandran - Product Manager, Growth 
  • Monal Chokshi - Senior Manager, Design Research
  • Ele Diakomichalis - Senior Insight Manager
  • Nadines Guhlich - Senior Market Research Manager
  • Moderated by: Thom Cummings - VP Growth & Insight

 

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Actionable Insights with Google Analytics
Nov
12
7:00 PM19:00

Actionable Insights with Google Analytics

 

Digital Analytics is the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage.

Google Analytics is one of the most popular Web Analytics tools. It is very intuitive and easy to use. Recently developed new features make it a strong alternative to enterprise level solutions.

There are still lots of users who don’t take full advantage of its capabilities. Also in the myriad of reports provided, it is easy to get lost in unstructured temporary analysis. Finally, often more time is spent on inefficiently compiling data than actual analysis and initiating changes.

This crash course wants to provide you with knowledge that you can directly apply to your business. We look into how to implement Google Analytics and then focus on analytical approaches that drive worthwhile insights from which you can start to optimize.

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Negotiation Strategies
Nov
5
7:00 PM19:00

Negotiation Strategies

This workshop is about how to prepare well for negotiations and feel comfortable with them. You will learn the essentials of a good negotiation and you will get the chance to practice. If you are facing a negotiation and you are not quite sure how to approach it – this class is for you.

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Startup Marketing for Entrepreneurs
Oct
28
7:00 PM19:00

Startup Marketing for Entrepreneurs

This class will cover the importance of a strong strategy and how to create one, all the way down to tactics that work for web products, mobile and even B2B. It will serve as a great refresher for experienced marketers and helps explain to engineers why marketers do what they do. Please come with prepared questions (or email the instructor, Shira Abel before: shira.abel@gmail.com) and feel free to interrupt during the lecture - Shira prefers talking with people rather than at them.  

For more information and to secure your seat, register here. 

 

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SCRUM: Gaming Product Development
Oct
2
7:00 PM19:00

SCRUM: Gaming Product Development

SCRUM: Gaming Product Development

This class is about using the agile framework Scrum for development of new products. Scrum is a simple and powerful framework consisting of roles, events and artifacts designed for self organizing teams to work under conditions of high uncertainty, e.g. when developing products. It helps teams to solve wicked problems by applying lean principles and empirical process control. The framework itself is simple yet it's application is hard, like walking on a rope is explained with a few words, doing it requires lots of practice. Thus after a brief introduction to the rules of the game, we will apply Scrum within a simulation and capture learnings during a debrief session.

For more information and to secure your seat, register here. 

 
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